The Press-Telegram newspaper has opened their annual Readers' Choice Awards voting for 2021. We’ve been honored to win in our category for many consecutive years, and we’re hoping to do so again this year. If you’d like to help us with this … [Read more...]

March is the luckiest month for presser foot lovers! This is when you can save 20% off select Bernina and Bernette presser feet. There are so many feet to choose from, and it can take a bit of learning to get the most out of them. This is where … [Read more...]

February is National Embroidery Month, and it’s time to sew! There's more than one kind of machine embroidery, and all forms lend themselves to different modes of creativity. Automatic Embroidery relies on the machine to control the stitching and is … [Read more...]

Explore Free motion artistry like never before with the BERNINA Echo Quilting Foot #44C. Perfect for thread-painting, shadow work, cutwork and free-motion quilting with a single foot! Ideal for a host of creative sewing projects For echo and … [Read more...]

Bernina Embroidery Hoops, Embroidery Software, Luggage/Suitcases and select Presser Feet are all on sale for 25% off through December 31*. This is a rare opportunity to complete your collection, or to get that coveted accessory to gift a sewing … [Read more...]